Beekman 1802: A Multi-Million Dollar Beauty Empire Rooted in Natural Ingredients
The Goat Milk Advantage
Beekman 1802’s unique ingredient, goat milk, has propelled their skincare products to fame. The gentle and effective nature of this natural ingredient has attracted a wide audience eager for products free of harsh chemicals and synthetic compounds.
Strategic Partnerships for Growth
Collaborations have been crucial to Beekman 1802’s expansion. Their partnership with Eurazeo, a leading force in the beauty industry, enabled them to secure funding and expertise for international growth.
Expansion Plans: Dominating the Beauty Market
The company’s ambitions extend beyond its current success. They plan to introduce new products and expand their reach into additional countries. The recent acquisition of Dr. Bronner’s, another natural beauty brand, underscores their commitment to consolidating their goat milk-powered empire.
Investor Confidence: A Vote of Trust in Beekman 1802
Investors are drawn to Beekman 1802’s potential, recognizing the growing demand for natural beauty products and their distinctive approach. Their belief in the company’s future is reflected in the recent $92 million investment.
The Future of Beauty: Beekman 1802 at the Forefront
Beekman 1802’s commitment to natural ingredients, strategic partnerships, and ambitious expansion plans suggest a promising future. They aspire to maintain their position as a leading force in the beauty industry, shaping the future of skincare with their unique and innovative products.
Eurazeo’s Acquisition: A Major Investment in Beauty
In a significant move, Beekman 1802 sold a majority stake in their company to Eurazeo, a global investment group. This $92 million deal was comprised of a $62 million equity investment from Eurazeo and additional investments from Cohesive Capital Partners and Cherng Family Trust.
Ownership and Leadership: A New Era Begins
With this acquisition, Eurazeo has taken the reins as the primary owner of Beekman 1802. However, Josh Kilmer-Purcell and Brent Ridge, the original founders, remain involved in the company’s operations.
Behind the Partnership: A Strategic Alliance
Eurazeo’s investment in Beekman 1802 is driven by the recognition of their strong brand image and successful product line. Their aim is to leverage their expertise and resources to support Beekman 1802’s expansion and further establish their position in the global beauty market.
The Love Story Behind Beekman 1802
Josh and Brent, the founders of Beekman 1802, met in an online chat room in 1999 and have been together ever since. Their initial friendship evolved into a romantic relationship, and in 2007, they purchased Beekman Mansion, a historic property in Upstate New York. This became the birthplace of their successful beauty brand, which they launched in 2008.
Beekman 1802’s Mission: Empowering Through Beauty
Beyond their business endeavors, Josh and Brent are passionate about giving back to their community. They have supported various philanthropic efforts and used their platform to advocate for LGBTQ+ rights. Their dedication to spreading beauty, both inside and out, has made them beloved figures in the industry.